
Did you forget a colleague’s birthday? Or perhaps a friend’s birthday because of your hectic lifestyle? Flourly’s here to save the day! Customising a cake has never been this easy and this quick. Decide your ingredients. Decide your design. Wait for an hour and you have yourself the most amazing cake ever!
Context
Cakes are needed for every celebration, be it an anniversary, a birthday, a wedding, or more. For a more urgent need, in a world as busy as ours, you want to be able to get the exact cake you want, in the time span you need. In my office, we had a few of our colleagues leave and because our busy work lives, we always had to settle for mediocre cakes since we had time constraints. A service like Flourly would save us so much time and energy, all while giving us the desired results!

Competitor Analysis
Ferns N' Petals
Ferns N' Petals has cakes has many pre-set cake options to choose from. There are filters that help decide what price, flavour, ingredients, cake type, shape and weight you would want. Their cakes get delivered within two hours.
Flower Aura
Flower Aura specialises in a few things like cakes, flowers, gifts and plants. There's a lot of range within their products and have a same day delivery policy. They take a minimum of a day for their cake dleiveries.
Just Bake
Just Bake provides different types of cakes- designer, occasional and photo cakes. They also provide snacks and pastries. Just Bake has express delivery from 11 am to 9 pm for some cakes.


User Needs
The website should allow the user to
have customisable desserts | have a ready pastry prepared in an hour | consume healthier pastries | have the option for bulk orders | consume aesthetic pastries | have a diverse range of options for desserts in terms of size, price and ingredients
Client Needs
The website should allow the user to
promote local businesses | make money through genuinity | promote healthy and happy eating | provide quick outputs | depict creativity through food | provide good cutomer service | be untraditional with dessert making


Approach
Flourly helps create the exact cake you want! You get to decide what type of pastry you want, it could be a cake, a pie, cookies or bread. You get to pick from wheat, corn or multigrain flour. Beyond that, you can pick which flavour and toppings you'd like and you're good to go!


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Get in touch!
Bangalore, Karnataka
ananyafernandez20@gmail.com
+91 9619135019